1 March 2016

The Shanghai, I Love You Annual Student Film Festival is a short film competition involving many schools in Shanghai. At a time when the Chinese film industry is about to become the largest in the world, there is a major opportunity for students to discover all its facets. Established film industry professionals are leading this initiative, and every year 10 to 15 short films will be mentored and supported as part of this festival. A real link has been made with film industry suppliers to create one of the most exciting and cross-disciplinary opportunities for Shanghai based students.

11 SWAN short-films have been produced in 2015 months, involving 150 students with no experience in filmmaking, and representing 16 nationalities. These young apprentices have been mentored by a jury of established professionals. Their work has been screened, discussed and awarded during a prestigious gala at the Shanghai Concert Hall. Empowering new born filmmakers.

8 January 2016

What would you do if you were the King of Rio?

Cariocas express themselves about their dreams, their expectations and their city.

24 December 2015

Local News Report on Yahoo Screen on December 24th, 2015

News report and interviews of the participants.

10 December 2015

Painting Poems on the Walls of Delhi

Simran and Kush, take you behind the scenes to find more about the wall murals, sign board painters and even the Tourism Minister's #MyDilliStory. After a poetry contest, poems are now being painted on the walls of of Delhi.

10 December 2015

Local News Report About The Love Murals

The Delhi, I Love You initiative organizes the painting of the best poems of love written to pay tribute to the city.

27 November 2015

Delhi, I Love You - My City My Memory #3 : St. Martin’s Church (Behind The Scene)

Last Saturday we were at the St. Martin's Church in #Delhi Cantonment for the 3rd episode of My City My Memory. And before the talk, Mr. David Manohar from the Church committee walked us though the secrets & history of the Church.

We began by climbing through spiral staircases, monkey ladders in narrow shafts and steep edges. Braving our fear of bats, dark-tight spaces and heights, when we finally peaked the tall architectural fortress we received a warm welcome from the setting sun. Come let us show you a sneak peek from the evening.

19 November 2015

Delhi, I Love You - My City My Memory #3 : St. Martin’s Church

Born in 1936 and raised in old Delhi since 2, Mr. John H Caleb was training to be a singer and a Tabla player as a young boy. But how did he become a priest?... It was in the 60s after recovering from a fatal accident that he decided to serve his life to God. A passionate cricketer, teacher and a cyclist, Father Caleb shares his memories of the bustling Delhi life back from his younger days.

My City My Memory is a series of 24 conversations with senior citizens of Delhi - in their mid to late seventies and beyond - to meet them in their houses, or in locations where they grew up or have fond memories of. These conversations are hosted at carefully selected venues which are not usually open for public viewing such as the Chunamal Haweli in Chandni Chowk. Thanks to My city, My memory you will discover great stories as well as incredible unknown location.

16 November 2015

Bringing Children Back to Nature

The Relais Nature of Saintt Joseph is located in the former farm of the Grand Séminaire castle, in the heart of the Saint Joseph neighborhood. Children above 4 years old go there every Wednesdays and during school holidays; the Relais also cooperates with primary schools, leisure centers specialized centers and middle schools.

Gardening, arts, nature discovery, animal observation... are part of the activities Children get to do during their visit. The purpose is to develop their understanding and reconnect them with a natural environment.

11 November 2015

Abderrahmane SIssako Takes Part In The Collective Feature-film Marseille, je t'aime

Let's hear him talk about Marseille and how the city inspires him.

Abderrahmane Sissako was born on October 13, 1961 in Kiffa, Mauritania. He is a director and writer, known for Timbuktu (2014), Waiting for Happiness (2002) and Life on Earth (1998).

Member of jury at the Berlin International Film Festival in 2003
Member of the jury at the Cannes Film Festival in 2007
Selected in official competition at the Cannes Film festival 2014
Best Original Screenplay, Best Film, Best Director at the French César Awards 2015

8 November 2015

Launching of the Cities of Love global initiative in Delhi

The city of Delhi has very specific challenges to face: its image has been damaged in recent years, and it has started to affect the spirit of those who have made the choice to live there. It is important reconnect people with the beauty and the rich culture of that city, first and foremost those who live there.

26 October 2015

Atiq Rahimi Takes Part In The Collective Feature-film Marseille, je t'aime

Let's hear him talk about Marseille and how the city inspires him.

Atiq Rahimi was born in 1962 in Kabul, Afghanistan. He is a director and writer, known for The Patience Stone (2012), Earth and Ashes (2004) and Afghanistan, un état impossible? (2002).

"Terre et Cendres" - Un Certain Regard Awards - Cannes Film Festival 2004
"Syngue Sabour - Pierre de patience" - Prix Goncourt 2008

19 October 2015

See Marseille From The Sea On Board Of One Of Its Most Beautiful Yachts

À l'occasion du lancement de sa page Facebook, Marseille, je t'aime vous embarque sur l'un des plus beaux voiliers du Vieux-Port. Une balade à gagner pour deux pour voir Marseille de la mer !

To celebrate the launch of its Facebook page, the Marseille, je t'aime initiative propose you a contest to win an amazing full day trip on one of Marseille's most beautiful boat. Win a journey for two to see Marseille from the sea!

23 September 2015

Delhi, I Love You - The Dirty Pictures

Remember Raj Kapoor serenading Nargis in the pouring rain under the black umbrella? That lovely memory of our favourite romantic Bollywood song- Pyaar Hua Iqrar Hua - is in serious trouble.

Recycling holds the key to much of the urban waste we produce and dispose. In order to bring some attention to this issue, Karma Recycling and Delhi, I Love You, in collaboration with artist Shaily Gupta bring to you THE DIRTY PICTURES. Designed by Gupta the images in the campaign are a chilling reminder of the looming Garbage disposal crises, as well as a humorous take on littering our most sacred most loved Bollywood. The idea is to draw attention to the waste management debate by using iconic Bollywood imagery and subtly introducing rotting garbage into the dreamy Bollywood utopia. The campaign also launches a unique online platform - recycleyourwaste.in, which lists contact details and garbage solutions for all kind of waste. This web portal promises to be the one stop directory for all Delhi based waste management solutions.

18 September 2015

Last night, our first gala was really fun.

The Shanghai, Wo Ai Ni (SWAN) Gala 2015 took place last night, the first of its kind. Get a feel of that memorable evening for the participating students. Congratulations to all of them, they made it against all odds and created good films.

18 September 2015

News Report Made by Christine Zhou for ICS.

Following the Shanghai, Wo Ai Ni (SWAN) Gala 2015, it is the first time in 15 years that I bumped into a journalist, Christine Zhou, who makes the effort to really inquire about the purpose of the Cities of Love global initiative and embraces it. This is a very good overview of the of Cities of Love global initiative, and a good perspective on the Shanghai, I Love You Student Film Collective, the first Cities of Love initiative in Shanghai. There will be more Cities of Love activations and projects launched in Shanghai this year in other industries.

17 September 2015

Opening video of the SWAN Gala 2015.

“上海,我爱你”年度学生微电影集大赛得到了众多高校的广泛参与。在中国电影产业的规模即将 成为世界第一这个阶段,学生们有极大的机会从各个角度了解到这个产业。在世界知名的电影专家的带领下,每年我们将为10到15部参赛微电影提供指导和支 持。我们已与各大电影产业供应商达成合作,使得上海的学生们可以得到令人兴奋的跨界机会。 The Shanghai, I Love You Annual Student Film Collective is a short film competition involving many schools and universities in Shanghai. At a time when the Chinese film industry is about to become the largest in the world, there is a major opportunity for students to discover all its facets. Established film industry professionals are leading this initiative, and every year 10 to 15 short films will be mentored and supported as part of this Collective. A real link has been made with film industry suppliers to create one of the most exciting and cross-disciplinary opportunities for Shanghai based students.

借力这个世界上增长最快的电影产业,“上海,我爱你”年度学生微电影集大赛在致力宣传上海和它城市生活方式的同时也支持了电影教育及人才的发展。我们将会通过故事和影像来展示我们的城市,并表达我们对上海这座城市的爱意。 The Shanghai, I Love You Annual Student Film Collective embraces the development of the fastest growing film industry in the world in the perspective to promote Shanghai and its urban lifestyleas well as support film education and talent emergence. It is designed to show true love for Shanghai and showcase our city through images & storytelling.

在得到了行业顶级导演的支持后,爱之城的电影模式现在掌握在了一群有抱负的年轻导演的手上。快来吧!发挥你的年轻才能来帮助我们复兴上海的电影行业。参赛者必须是12岁以上。 After being endorsed by some of the best directors in the world, the Cities of Love format is now in the hands of aspiring filmmakers... Help us revive the film industry in Shanghai by sourcing and empowering young talent. Participants above 12 years old.

This video describes the purpose of the whole initiative.

15 September 2015

See Marseille From The Sea On Board Of One Of Its Most Beautiful Yachts

À l'occasion du lancement de sa page Facebook, Marseille, je t'aime vous embarque sur l'un des plus beaux voiliers du Vieux-Port. Une balade à gagner pour deux pour voir Marseille de la mer !

To celebrate the launch of its Facebook page, the Marseille, je t'aime initiative propose you a contest to win an amazing full day trip on one of Marseille's most beautiful boat. Win a journey for two to see Marseille from the sea!

7 September 2015

See Marseille From The Sea On Board Of One Of Its Most Beautiful Yachts

À l'occasion du lancement de sa page Facebook, Marseille, je t'aime vous embarque sur l'un des plus beaux voiliers du Vieux-Port. Une balade à gagner pour deux pour voir Marseille de la mer !

To celebrate the launch of its Facebook page, the Marseille, je t'aime initiative propose you a contest to win an amazing full day trip on one of Marseille's most beautiful boat. Win a journey for two to see Marseille from the sea!

1 September 2015

Our strategy in Rio has taken the Cities of Love global initiative on a different path, more social and more impactful.

With Rio, I Love You, we built an online cultural platform showcasing the city with the support of its artists, creators, communities, celebrities, and this initiative successfully allowed us to finance the film Rio, I Love You that was completed in Fall 2014.

When we launched  the  Rio platform, we received a warm welcome from the mayor of Rio, Eduardo Paes. Thanks to numerous actions and events, the Rio, I Love You platform made people proud of their city and had an impact on their lives: through visuals arts and social media, the platform tells the story of the city’s inhabitants with a positive community-driven perspective. Hope and love are the true engines of these social enterprises encouraging active citizenship.

Over a one year-period, the Rio, I Love You Movement  went  from 17,000 followers to 1.1 million, sometimes growing at a pace of 100,000 people per month. This city-wide platform, an online community gathers today 1.5 million followers, 74% of them aged between 13 and 24 years old, key targets for sponsors and brands. This explains the ability for the City, I Love You platform to raise money thus covering its operating cost, and later to finance 74% of the budget of feature-length film Rio, I Love You. And the platform was only developed with Portuguese content (and no English), which even limited its global impact and financing perspectives.

The platform raised US$ 10 million thus allowing the launching of a Mentoring Program involving 10 aspiring local directors. This example illustrates our capacity to launch platforms, and to create, produce and interact with the city life in association with value-driven sponsors and brands financing these endeavors. The assignment of this platform is also to build an international audience for the city of Rio de Janeiro, to connect and empower people while boosting tourism-driven strategy in the perspective of the 2104 World Cup and the 2016 Olympics.

This initiative was a success for our team, and later leaded to the development of a new Cities of Love model with the key aspiration to make it a non-profit social entreprise.

24 August 2015

Launching the Marseille, je t'aime Facebook Page

The Marseille, je t'aime initiative celebrates the launch of its Facebook page by launching a contest. Win a full on day on board of one of Marseille's most beautiul boats.

24 August 2015

See Marseille From The Sea On Board Of One Of Its Most Beautiful Yachts

À l'occasion du lancement de sa page Facebook, Marseille, je t'aime vous embarque sur l'un des plus beaux voiliers du Vieux-Port. Une balade à gagner pour deux pour voir Marseille de la mer !

To celebrate the launch of its Facebook page, the Marseille, je t'aime initiative propose you a contest to win an amazing full day trip on one of Marseille's most beautiful boat. Win a journey for two to see Marseille from the sea!

18 August 2015

Delhi, I Love You - My City My Memory #2 : Shadi Khampur Village

We met Srimati Kartari Devi at her home in Shadi Khampur Village for the second edition of My City My Memory, where we discovered secret alleyways, charming havelis and a village that's managed to maintain its authenticity in the midst of a bustling metropolis.

My City My Memory is a series of 24 conversations with senior citizens of Delhi - in their mid to late seventies and beyond - to meet them in their houses, or in locations where they grew up or have fond memories of. These conversations are hosted at carefully selected venues which are not usually open for public viewing such as the Chunamal Haweli in Chandni Chowk. Thanks to My city, My memory you will discover great stories as well as incredible unknown location.

10 August 2015

The Native 22 Trees of the Delhi Seed Bank

What comes to your mind when you hear Peelu, Ronjh, Doodhi & Dhau? These are Delhi’s native trees which have grown and adapted to our city for millions of years. Our local trees which save water and support the bird & insect life have diminished drastically due to competition with exotic ornamental species. In consultation with Pradip Krishen, Conservation Education Centre (CEC) and Delhi, I Love You we launched the Delhi Seed Bank project to lobby and convey the message to protect and plant these native trees.

The Jal Board and the South Delhi Municipal Corporation will be leading the plantation drive on their respective campuses and we are hopeful that more private and public institutions will participate in this initiative. CEC will grow the saplings in a nursery set in Asola Wildlife century and distribute them though public and private institutions of Delhi.

Over the Next 18 Months our objectives are:

1. To convert as many public and private organisations as possible to plant Native trees  and start their own seed bank and nurseries on their campuses.

2. To train gardeners from these organizations to identify native trees and encourage them to plant them.

3. To organize public events, and get media attention to spread awareness for the general public.

23 July 2015

Creativity is part of every day life in Delhi

Street beatboxers are a good illustration of local creativity and show how art can play a positive part in our lives. This video also demonstrates how our platforms can showcase a city in an entertaining way while promoting local culture and talent. It also shows that creativity is everywhere in all parts of the city, in all classes. It brings people together.

29 June 2015

Tutorial to Take an Active Part in Cleaning Our Great City

Dirty and dilapidated streets, heaps of papers, plastic bags and bottles are what you see every day on the streets of Delhi. You may feel helpless, and as a society we are still far from having found a solution. What if you could change this? What if you stopped feeling bad and start acting for a positive change?

New Delhi Rising is a group of active citizen volunteers that have been involved with restoring and reclaiming public spaces in several parts of New Delhi for the past year. ‘‘Spotfixing’ is a group of citizens who come together on a Sunday morning and clean a particular location of their city. This is done after informing the Municipal Corporation and other relevant authorities (PWD, DDA) in a spirit of civilian collaboration to change our city for the better. Volunteers are the core of this initiative. All ‘spot fixes’ are executed using cost effective supplies and each volunteer contributes a fixed amount of Rs. 100/- at the end of a ‘spot fix’. We hope that the tutorial video will inspire and encourage people to take up this initiative and help us achieve the goal we have set to make a visible impact on Delhi.

 
5 June 2015

The Native 22 Trees of the Delhi Seed Bank

What comes to your mind when you hear Peelu, Ronjh, Doodhi & Dhau? These are Delhi’s native trees which have grown and adapted to our city for millions of years. Our local trees which save water and support the bird & insect life have diminished drastically due to competition with exotic ornamental species. In consultation with Pradip Krishen, Conservation Education Centre (CEC) and Delhi, I Love You we launched the Delhi Seed Bank project to lobby and convey the message to protect and plant these native trees.

The Jal Board and the South Delhi Municipal Corporation will be leading the plantation drive on their respective campuses and we are hopeful that more private and public institutions will participate in this initiative. CEC will grow the saplings in a nursery set in Asola Wildlife century and distribute them though public and private institutions of Delhi.

Over the Next 18 Months our objectives are:

1. To convert as many public and private organisations as possible to plant Native trees  and start their own seed bank and nurseries on their campuses.

2. To train gardeners from these organizations to identify native trees and encourage them to plant them.

3. To organize public events, and get media attention to spread awareness for the general public.

15 May 2015

'My City My Memory', a series of 24 conversations with senior citizens to bring their neighborhood's memories back to life.

Sohail Hashmi, in conversation with Saleem Hasan and Abdul Sattar at the Chunnamal Haveli, Chandni Chowk.

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For more details, visit: www.delhiiloveyou.com

10 September 2014

World Premiere of Rio, I Love You in Rio de Janeiro in presence of the talent.

Confira como foi a pré-estréia de "Rio, Eu Te Amo" no Rio.

4 September 2014

Recipes for Happiness or How To Use Food to Spread Love

Some local recipes should be known, not just because they are a powerful expressions of local culture and a great source of local pride, but simply because food brings us together. Three top chefs gather on a regular basis to share with us the best local recipes and introduce us the most iconic restaurants in town. Food as a vector of love. Here we introduce everyone with the Costela de Ogro, a local treat.

27 August 2014

The Cities of Love Young Directors Programs

In the film industry, the successful passing of knowledge from master to apprentice can take years of hard work and practice before its benefits start to be seen. Training on a film set is a priviledge, learning with a master is invaluable.

As we implemented it on Rio, I Love You, each future Cities of Love feature-film production will be also an educational program since it will integrate a Mentoring Program with the assignment to source and support the emergence of 10 young local directors. Each “apprentice” will then be attached to an established director involved in the City, I Love You movie, their “mentor”, and they will follow the entire creative process of a segment of that film until completion.

In some cases, a City, I Love You production will not be launched immediately and we will set up a yearly Young Directors Programs made of 12 short-films per year: 10 recently graduated directors, 2 local celebrities directing for the first time. These programs will be mentored by a different established director every year.

All the young directors involved in these education programs will be then given the opportunity to direct their own City, I Love You short-film, thus allowing us to bring together urban development and film education.

8 August 2014

Boticario: Empowering is Part of Our Culture

This video is a very eloquent example of our work with the cosmetic brand Boticario, and it illustrates very well the spirit of Cities of Love. We are about contribution and empowerment.

29 July 2014

Presentation of the Cities of Love Global Initiative to the Governor

This video was specifically made and recorded to depict the Cities of Love model to the Governor of the city of Lagos (Nigeria). It is meant to be quick and accessible but it is far from unfolding the entire model, and what we can achieve with local institutions, partners and sponsors... to make change in a city. The guy on screen is not a professional TV host, and he is embarrassing. :)

 

18 July 2014

Boticario Supports a Dance Company

Boticario sponsors and supports the promotion of a dance performance made by young local artists. Supporting creativity and talent emergence in the community.

14 July 2014

Unilever contributes to the city life by sponsoring all the volley-ball activities in Rio

Unilever supports all the initiatives related to volley-ball in the city of Rio. Unilever's support helps finance equipment and infrastructures, set up a task force of young volunteers to clean the beaches every morning, organize daily training and activities, launch contests mixing participants of all age range on week-ends, pave the way to the selection of the Brazilian team for the 2016 Olympics, etc.

12 July 2014

Distributing Badges Helping Locals To Interact With Foreign Visitors

Welcoming visitors in your city and actively interacting with them. During the World Cup 2014, the people of Rio were distributed badges saying "Can I help you?" in many languages. Visitors could address them in their original language and ask for directions and tips. From people to people, this is the way you make foreign visitors feel good in your city. Welcome to Rio!

4 July 2014

Pop-up Cinema in Hong Kong sponsored by Club Monaco.

Screening "Paris, je t'aime" and " New York, I Love You". Exhibition, party, interviews...

27 June 2014
Love happens everywhere. Some love stories only happen in Rio. Release in Brazil: September 12th, 2014.
 
Rio, I Love You, third film of the Cities of Love franchise, weaves stories of love in the view of some of the most important directors of contemporary world cinema - the Italian Paolo Sorrentino (Oscar winner for best foreign film by La Grande Bellezza), the Lebanese Nadine Labaki (Caramel), the Australian Stephan Elliott (Priscilla - Queen of the Desert), the South Korean Im Sang-Soo (The Taste of Money), American John Turturro (Fading Gigolo), the Mexican Guillermo Arriaga (The Burning Plain), the Uruguayan living in Brazil Cesar Charlone (El Baño del Papa), and Brazilians Fernando Meirelles (City of God, the Constant Gardener), Carlos Saldanha (Ice Age, Rio), Andrucha Waddington (Os Penetras) and Vicente Amorim (The Middle of the World, Good). From the tenderness of a grandchild by a grandmother who lives on the streets by choice, passing through a couple of dancers who overcomes a crisis on the stage of the Municipal Theater, to the unexpected passion of a waiter-vampire by a prostitute, among other stories, Rio, I Love You is a declaration of love to the city, reflecting the immense diversity of its people and landscapes.

"Rio, Eu Te Amo", filme brasileiro da franquia "Cities of Love", mostra os mais diversos tipos de relações e de amores: os jovens, os roubados, os não correspondidos, os relâmpagos e até os tímidos. As 23 estrelas nacionais e internacionais que integram o elenco, entre elas, Fernanda Montenegro, Rodrigo Santoro, Vincent Cassel, Jason Isaacs, Cláudia Abreu, John Turturro, Emily Mortimer, Marcelo Serrado, Harvey Keitel e Vanessa Paradis, vivem histórias emocionantes nos principais cenários da Cidade Maravilhosa, como a Praia de Copacabana, o Pão de Açúcar, as ruas do Vidigal e o Theatro Municipal. Com estreia marcada para 11 de setembro, o filme é produzido pela Conspiração Filmes, Empyrean Pictures e BossaNovaFilms.

22 June 2014

E. Benbihy in the talk show "Culture Matters" on International Channel Shanghai (ICS) about the future of film in Shanghai.

Culture Matters is a cross-cultural bilingual talk show whose target audience is well-educated Chinese interested in Western culture as well as foreigners living in Shanghai. What distinguishes Culture Matters from other interview or talk show programs.

As a cinematic city, Shanghai has a rich tradition of making movies. So what kinds of stories are being unveiled now? Why does Shanghai attract so many film makers from around the world? And what will the future of the film industry look like? Let’s zoom in on cinematic Shanghai.

11 June 2014

Boticario: Love Can Be Found in Rio

Boticario celebrates two couples as they found love in Rio. Because cosmetics do contribute to making people feel good and spreading love through their products.

Para celebrar o dia dos namorados, escolhemos dois casais com histórias de tirar o fôlego, que têm o Rio como pano de fundo.

4 June 2014

Recipes for Happiness or How To Use Food to Spread Love

Some local recipes should be known, not just because they are a powerful expressions of local culture and a great source of local pride, but simply because food brings us together. Three top chefs gather on a regular basis to share with us the best local recipes and introduce us the most iconic restaurants in town. Food as a vector of love. Here we introduce everyone with Cervantes, a local institution serving the best sandwiches in Rio.

5 May 2014

Boticario Organizes Photo Tours in Rio

Photo tours in different neighborhoods, people encouraged to use Instagram and hashtag their picture with #rioeuteamo to take part in different photographic contests and win Boticario products. Chasing the beauty of Rio is the assignment people are given.

18 January 2014

Please send an e-mail at taipei@citiesoflove.com if you want to attend.

Dear Friends,

I just wanted to inform you that we will be in Taipei next week to make a private presentation of Cities of Love at the request of the Urban Regeneration Office (URO) of the Taipei City Government. We will take meetings and prepare the launching of the cultural / social Movement Taipei, I Love You that will lead us towards the production of an international feature-film in the vein of Paris, Je T'aime, New York, I Love, and Rio, Eu Te Amo, which will be completed in April 2014.

Project: Future Lab
Theme: City as a stage
Time: January 23rd (Thursday), 4-7pm
Venue: No.9, Sec. 1, Jinshan S. Rd., Taipei City(TEDxTaipei Space)

Here is the program of the event:

Time                     Content
3:40~4:00 pm       Entry
                             入場
4:00~4:10 pm       Opening & Intro
                             主持人開場,活動介紹
4:10~4:35 pm       HU, Jie – Founder, Street Run / City mini-trip
                             胡杰 – 街頭路跑/城市微旅行
4:35~5:00 pm       Lamech - Chief Designer / Floral Art Studio & Design Center
                             藍米克 - 余水知歡能量花坊
5:00~5:10 pm       Break
                             休息
5:10~6:10 pm      Emmanuel & Victor - City & Cinema: Cities of Love™
6:10~7:00 pm       Panel Discussion
                             交流與討論

You will find more information about the URO, and the Urban Regeneration Stations (URS) on their website.

All the best,
Emmanuel Benbihy  | 灵光

PS: The video below is a good introduction to Today's Taipei. Taipei is bidding for the World Design Capital 2016. This video aims to present our culture essences and uniqueness, vigorous development of design, and convey the concept of human-centric design to achieve a better Taipei, the adaptive city. The Platform "Taipei, I Love You" will support Taipei's creative industries, illustrate their impact and empower them to build a better life for its citizens.

4 December 2013

Celebrating Unsung Heroes in the City

This company dedicates its activity to recycling used plastic advertising in the city, and turn it into merchandising items. It hires handicapped people and people who have been recently out of jail and try to re-integrate themselves. That year, the Rio, I Love You initiative ordered a solid bag that was distributed for free at the exits of supermarkets, since regular supermarket plastic bags in Rio end up in the ocean.

 
26 November 2013

Recipes for Happiness or How To Use Food to Spread Love

Some local recipes should be known, not just because they are a powerful expressions of local culture and a great source of local pride, but simply because food brings us together. Three top chefs gather on a regular basis to share with us the best local recipes and introduce us the most iconic restaurants in town. Food as a vector of love. Here we introduce everyone with the Filé Oswaldo Aranha, a local treat.

21 October 2013

Nextel's Contribution to the Cariocas' Lifestyle

Nextel supports all the initiatives related to water sports in the city of Rio. Nextel's support helps finance equipment and infrastructures, organize daily training and activities, launch contests mixing participants of all age range on week-ends, paving the way to the selection of the Brazilian team for the 2016 Olympics, etc. This video is about the sport itself, its philosophy, its lifestyle, its training practices... it is never about the brand itself but the brand is widely represented in that story.

12 September 2013

Creating Awareness

During the Fashion Week, that superficial debauchery of consumerism, the most celebrated Brazilian actresses and model undress and give their clothes to a Retirement Institution for Artists. Creating meaning and awareness for the Rio, I Love You platform and reminding the Cariocas that this movement cares about them. Because building the community of the people who love Rio is also about surfing the existing cultural agenda of the city.

2 September 2013

Janitors Under The Spotlight

The Theatro Municipal (Municipal Theatre) of Rio de Janeiro is located in Cinelândia (Praça Marechal Floriano) in the city center of Rio de Janeiro, Brazil. It would not be able to operate without those women who have dedicated their lives cleaning it and taking care of it.

22 August 2013

Discovering One of Rio's Prestigious Landmark: The Municipal Theater

The Theatro Municipal (Municipal Theatre) of Rio de Janeiro is located in Cinelândia (Praça Marechal Floriano) in the city center of Rio de Janeiro, Brazil. Built in the beginning of the twentieth century, it is considered to be one of the most beautiful and important theatres in the country. The building is designed in an eclectic style, inspired by the Paris Opéra of Charles Garnier. The outside walls are inscribed with the names of classic Eurocentric & Brazilian artists. It is located near the National Library and the National Fine Arts Museum, overlooking the spacious Cinelândia Square.

During the shooting of the film Rio, Eu Te Amo, we have discovered that institution that is part of the history of the city. João Wlamir who worked there for 31 years as a ballet dancer and a choreographer makes us discover that institution, which makes every Carioca very proud.

24 July 2013

Boticario Orchestrates the Creation of the Perfume of Rio

What about finding the scent of Rio, capturing the scent of the wind on the beaches, the flavors on street markets, the smells in the nearby forests... This is what Boticario did for almost a year, and we made it extremely participative involving people every step of the way, with design contests, votes for names, celebrities selecting fragrances... The perfume of Rio was born, and released on the same day as the movie Rio, I Love You.

22 May 2013

Bank Santander's Contribution to the Carioca Lifestyle

Our cooperation in Rio with the Santander Bank in Rio was extremely successful.

Supporting sports is part of the Santander Bank’s values and commitment to society so we approached them as they are major partners of the city. They sponsored 60 new gym stations all along the beaches of Rio (Zona Sul) while creating media spaces dedicated to the Rio, I Love You platform, with communications mostly centered on creative industries and sustainable development. The deisgn of these stations was carefully studied to make them efficient and not intrusive in the landscape of Rio.

What you can see on these pictures is the result... as we use these spaces every year for our photographic contest, and other communications, almost like an outdoor exhibition. Cariocas get to vote for the best visuals, which are then used to create merchandising and sold at the benefit of the photographers and designers.

14 May 2013

Helping Migrants to Write Perfumed Love Letters

With the support of the cosmetic brand Boticario, we placed people in various train and subway stations in the city to help them write letters to their love ones. Then we sprayed perfume on these letters, gave people an envelope and a stamp for them to mail it right away. Many migrant workers are away from their home and do not take the time to declare their love to those left behind in their hometown.

26 March 2013

Activating A Neighborhood While Support Creativity & Talent Emergence

This young samba singer whose career is on the rise takes us back to the neighborhood where he grew up. It is a favela, basically a slum, but we show life and happiness as he recalls it. He pays tribute to his former neighbors with a free concert and Rio, I Love You offers the traditional dish, the fejoada. Discovering all the layers of a city, even the most unexpected and making people proud while supporting the young career of an artist who starts to become famous.

26 February 2013

Reconnecting

Spreading messages of love in the city with the support of university students and the complicity of the city of Rio. These posters will be removed by natural elements: rain, wind,... because sustainability is also about reconnecting people with others.

15 February 2013

Surfing The Existing Cultural Agenda of the City

Each city has a lot of existing events and cultural initiative that become an opportunity to show love to its inhabitants. These events and the existing Rio, I Love You initiative have a mutual interest to team up and create more awareness. For the Rio Carnival 2013, we did something extra as we financed the creation of an original song praising the city, and we made the whole creative process (composition, production, recording) transparent for the people to witness it and learn from it. Each event is the opportunity to do something more for the people of Rio.

4 February 2013

Recording of the Original Song Created for the Rio Carnival 2013

Each city has a lot of existing events and cultural initiative that become an opportunity to show love to its inhabitants. These events and the existing Rio, I Love You initiative have a mutual interest to team up and create more awareness. For the Rio Carnival 2013, we did something extra as we financed the creation of an original song praising the city, and we made the whole creative process (composition, production, recording) transparent for the people to witness it and learn from it. Each event is the opportunity to do something more for the people of Rio.

29 January 2013

Looking for Unsung Heroes in Our City: They Are Everywhere

Paying tribute to all the unsung heroes in our city, those who are committed every day to make our city a better place to live, starting with educators. Here, we follow a group of instructors who teach favela kids to create their own kites... the same kites who have often been used by drug traffickers to signal police presence. Kites are back in kids' hands at the benefit of the community. Educators are heroes.

16 January 2013

Celebrating Local Lifestyle, Practices and Proximity With Nature

Every morning, some people go body boarding before heading to work, this is what life is about in Rio. Tribute to those passionate anonymous who make time for their passion whatever the weather looks like.

15 November 2012

Boticario Distributes Flowers on the Squares of Rio

Placing a woman with a big heart and a ton of flowers to distribute for free over the course of the day can change the life of a square. This is what Boticario repeatedly did in Rio: people could receive free flowers if they smiled, kissed, hugged, had collective hugs... What a beautiful way to disrupt the life of a city and create more interactions between people.

9 November 2012

Cariocas Declare Their Love to the City of Rio

Many Cariocas, famous or not, have declared their love to the city of Rio. We filmed their declarations and we showcased them online and in the city. Love can be contagious. Hundreds of such videos became what we called a "wall of faces" and we had a website dedicated to all these love declarations for Rio, more than 200 of them.

Elisa Lucinda is an actress, a poet, a singer and a writer.

23 September 2012

Cariocas Declare Their Love to the City of Rio

Many Cariocas, famous or not, have declared their love to the city of Rio. We filmed their declarations and we showcased them online and in the city. Love can be contagious. Hundreds of such videos became what we called a "wall of faces" and we had a website dedicated to all these love declarations for Rio, more than 200 of them.

Fernanda Montenegro is one of Brazil's most famous actresses, and she plays as well in Rio, I Love You.

29 August 2012

Cariocas Declare Their Love to the City of Rio

Many Cariocas, famous or not, have declared their love to the city of Rio. We filmed their declarations and we showcased them online and in the city. Love can be contagious. Hundreds of such videos became what we called a "wall of faces" and we had a website dedicated to all these love declarations for Rio, more than 200 of them.

Gilberto Gil is a cult composer in Brazil, and the former Minister of Culture.

27 August 2012

Spreading Love In The City

With the support of university students, this initiative created awareness around the Rio, I Love You initiative. The purpose of the Cities of Love global initiative is to spread love "in" the city and "for" the city. One morning, the Cariocas literally felt the love in all the neighborhoods of the city by receiving presents out of the blue; their only assignment was to share that love with people they do not know. They won amazing presents such as an helicopter tour or the private visit of a museum at night with their loved ones. Sharing love, every moment.

18 November 2009

Several love stories set in one of the most loved cities of the world, New York.

In the city that never sleeps, love is always on the mind. Those passions come to life in "New York, I Love You" - a collaboration of storytelling from some of today's most imaginative filmmakers and featuring an all-star cast. Together they create a kaleidoscope of the spontaneous, surprising, electrifying… This installment is the second episode of the Cities of Love franchise. More information on the Internet Movie Database.

1 September 2009

Edoardo Paes welcomes Cities of Love in Rio de Janeiro

Edoardo Paes says that his mission as mayor is to ensure that Rio’s renaissance thanks to the Brazilian economic boom, the effective pacification policy developed by the State Government and the successful bid to host the 2016 Olympic Games creates a positive legacy for all Rio’s citizens. Rio, I Love You was part of his plan, and the Rio, I Love You platform succeeded beyond expectations.

Even though Cities of Love is an apolitical global initiative, it is key to City, I Love You initiatives to work in full cooperation with city and central governments.

To know more about Edoardo Paes, you should watch his impressive TED talk.

6 July 2007

Several love stories set in the city of love.

In Paris, Je T'aime, celebrated directors from around the world, including the Coen Brothers, Gus Van Sant, Gurinder Chadha, Wes Craven, Walter Salles, Alexander Payne and Olivier Assayas, have come together to portray Paris in a way never before imagined. Made by a team of contributors as cosmopolitan as the city itself, this portrait of the city is as diverse as its creators' backgrounds and nationalities. With each director telling the story of an unusual encounter in oe of the city's neighborhoods, the vignettes go beyond the 'postcard' view of Paris to portray aspects of the city rarely seen on the big screen. Racial tensions stand next to paranoid visions of the city seen from the perspective of an American tourist. A young foreign worker moves from her own domestic situation into her employer's bourgeois environs. An American starlet finds escape as she is shooting a movie. A man is torn between his wife and his lover. A young man working in a print shop sees and desires another young man. A father grapples with his complex relationship with his daughter. A couple tries to add spice to their sex life. These are but a few of the witty and serendipitous narratives that make up Paris, Je T'aime. More information on the Internet Movie Database.

15 May 2006

A-list Directors & Actors Declare Their Love To Paris

In the light of the sad events that took place in Paris in December 2015, it feels good to rediscover this video featuring the talent attached to the movie Paris, je t'aime declare their love to Paris... in French!
 

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